Privacy Policy

This policy, which we ask you to read carefully, shows how SINCRLY (”we”, ”our”, ”us”) treat your personal information.

The most important thing about this policy is that SINCRLY values and protects your rights and privacy.

The policy has been prepared in accordance with applicable legislation and EU Regulation (2016/679) on the protection of individuals with regard to the processing of personal data and the free flow of such data, known as the ”GDPR”.

Below we explain how SINCRLY uses the personal information you share with us in order to provide you with our Services and enable you to use our website or contact us via email or otherwise.

The policy will give you an understanding of what information we collect and what we do and don’t do with it so that you can make an informed decision regarding your relationship with us.

Data Controller

SINCRLY AB, 559136-8732, Box 3116, 400 10 Göteborg, offers IT and Legal consulting services, hereinafter referred to as ”Services”. SINCRLY is the controller of the processing of the personal data that you share with us when you:

  • order Services
  • have a question and / or contact us
  • contact us to search for a job

What is personal data and how do we process personal data?

Personal data are all data that can identify living natural persons. Company information such as company name and registration number are usually not personal data except in cases where you act as a sole trader. However, all contact details such as name, email address, phone number are personal data. When you contact us and/or order our Services, we collect your contact details and company information in order to fulfill our obligations to you as a customer or potential customer. If you have a question or contact us in another matter, for example, via e-mail for a training/event or in a job application, we will process your contact information and, if applicable, company information. Categories of personal data are usually contact information, company information and the matter as such as unstructured material, which contains the personal data you have chosen to share with us. A detailed list of the personal data we collect, on which occasions and for which legal basis the treatment is based can be found in Appendix 1.

SINCRLY only uses non-privacy intrusive cookies on its website. For information about cookies, see our Cookie Policy on the website.

Why do we process your personal data?

SINCRLY collects your personal data as a customer/potential customer, stakeholder, visitor or applicant in order to provide Services, fulfill obligations to you by agreement, administer your questions or applications, and provide you with the best experience of our Services. It is necessary for us to identify you, administer you as a customer, for statistical purposes and for direct marketing (which you can unsubscribe from). The personal data collected upon ordering our Services is required to perform our Services, invoice and to administer our contractual relationship. When you contact us in other questions or job applications through any of SINCRLY’s communication channels, your contact information and, if applicable, company information will be used to handle your question or case, to contact you, for follow ups and to improve our Services.

Who do we share personal data with?

SINCRLY does not share your personal data with anyone except when systems, programs, support and certain operating functions are provided by a third-party provider such as Microsoft Office 365, Fortnox AB, Moore Stephens Ranby AB. In these cases, we may share personal data with service providers to SINCRLY both inside and outside the EU/EEA. The service providers have similar obligations regarding the processing of personal data that we have and SINCRLY has entered into data transfer agreements or similar with current suppliers. Your data as a customer may also be combined with official records to collect more information about you as a customer.

How long do we save your personal data?

SINCRLY saves personal data about you as a customer as long as there is a customer relationship, or it is necessary to achieve the purposes described in this policy. Upon termination of the agreement, SINCRLY will delete or anonymize your personal data within a reasonable period of time after the termination of the customer relationship, unless other Swedish or European law, court or authority says otherwise. In addition, your personal data may be saved due to legal obligations or the balance of legitimate interests, such as to fulfil legal requirements in the Swedish Accounting Act. Information collected when you contact us is stored as long as we have a commitment to you. Upon termination of commitment, we may store your data based on the balance of legitimate interests as evidence in the event of a recurrence of the matter.

Your rights

You are entitled to request a registry extract of any personal data that is registered about you, free of charge once a year, provided you have legitimate reasons. In some cases, you also have the right to data portability of your personal data. You are entitled to have your personal data corrected if incorrect, completed, erased or restrict the processing of personal data until they are changed. You have the right to be forgotten, but deletion of personal data cannot be done if it is required to fulfill an agreement or if other Swedish or European law, court or government decision states otherwise, and if it is based on a balance of legitimate interests. Should you find that there is no legitimate reason, or the balance of interest is incorrect, you may object to the processing. You also have the right to withdraw a consent, make complaints about the processing to the Data Authority, automatically oppose decision making, profiling and opposing direct marketing.


Do you have questions about this policy or the processing of your personal data, want to delete or change incorrect information, please contact us via our contact information on the website or


Appendix 1 Categories of personal data

Activity Category of data Data/Personal data Legal ground
Ordering of Services Company information Registration number        Company name                  Address
Postal code                          City
Performance of contractual obligations
Contact details Given name                       Surname                              E-mail            Phone number Performance of contractual obligations
Contacts by e-mail or similar Contact details Name
Phone number
Performance of contractual obligations and balance of legitimate interests
Potential Company information Company name           Registration number Performance of contractual obligations and balance of legitimate interests
Matter Personal data in unstructured form* Performance of contractual obligations and balance of legitimate interests
Contact by phone Contact details Name
E-mail                                   Phone number
Performance of contractual obligations and balance of legitimate interests
Potential Company information Company name            Registration number Performance of contractual obligations and balance of legitimate interests

*Contains the personal data you have chosen to share